Define KPIs
Together we set audit objectives—service-standard adherence, policy compliance, visual-merchandising quality, or competitor benchmarking—so every evaluation maps directly to a business outcome.
Powered by 1 million+ certified mystery shoppers and auditors in 175 countries, HS Brands Asia delivers retail audits everywhere from India’s metros and Tier-3 towns to Europe, the Americas, the Middle East, and East Asia.
Mystery shopping in India are structured “customer-experience audits” that reveal what really happens on the sales floor, in-branch, or at the service counter—before your brand reputation or compliance score is at risk. HS Brands Asia recruits, trains, and manages an on-demand network of 15 000+ certified mystery shoppers across 200+ Indian cities to deliver rapid, data-rich insights you can act on immediately.
Together we set audit objectives—service-standard adherence, policy compliance, visual-merchandising quality, or competitor benchmarking—so every evaluation maps directly to a business outcome.
Our recruitment engine screens thousands of registered evaluators and assigns the right demographic to each location, ensuring every assignment feels like a genuine customer visit.
Shoppers carry out the agreed scenario, capture time-stamped photos, videos, or audio, and submit a structured survey via our SASSIE® analytics platform.
Each submission passes a two-layer quality check: human editors confirm accuracy while AI sentiment analysis flags inconsistencies, ensuring only reliable data reaches your dashboard.
Live, customisable SASSIE dashboards surface trends by region, store, and associate, with instant alerts if any mystery-audit score drops below your preset threshold.
Spin-up mystery shopping or Mystery audit programs in days. We craft questionnaires, deploy Mystery shoppers across India and all over the globe and get live insights.
Connect with UsPick gigs nearby, rate real customer experiences, and earn extra income on your own schedule—all with HS Brands Asia.
Become a Mystery ShopperHS Brands Asia provides end-to-end mystery shopping audit programs, customer-experience management, competitor benchmarking, and market-intelligence solutions—equipping more than 300 leading brands across quick-service restaurants, banking, hospitality, luxury retail, and automotive with real-time, data-rich insights that boost compliance, loyalty, and revenue at every customer touchpoint.
We offer India’s most trusted mystery-shopping programs, covering everything from legal audits and authenticity checks to full customer-service assessments.
Learn MoreAssess and elevate customer satisfaction with proven CXM frameworks you can embed in daily operations to prevent churn and boost loyalty.
Learn MoreEvaluate performance versus peers and gain a complete market picture with our world-class benchmarking dashboards and insight reports.
Learn MoreIdentify high-growth segments and lucrative markets, then craft winning strategies that help your business capitalise on every opportunity.
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Each business has unique challenges. We understand the expectations of the program from all stakeholders involved.
HS Brands Asia is one of the leading mystery shopping companies in India, delivering Brand Certainty, Loss Prevention, Customer-Experience Management, Competitive Benchmarking, and Compliance Measurement solutions that help businesses worldwide improve sales and skyrocket profits.
We design innovative strategies that solve complex business challenges and protect your favourite brands across hospitality, food service, retail, automotive, and many other sectors.
Powered by a global database of 1 million+ mystery shopper and mystery-audit experts—as well as seasoned loss-prevention professionals—we provide world-class services to some of the world’s most recognisable brands. Our scale and expertise place HS Brands Asia at the forefront of mystery audit companies in India, trusted to deliver actionable insights that drive measurable growth.
To learn how to play your cards, use a mystery shopper to purchase from a direct competitor. It is an excellent method of assessing your rivals. This enables you to observe what they accomplish regularly, what they fail to deliver, and what their clients find appealing.
Mystery Shopping can identify problems that impact sales and customer retention and stop long-term or future troubles. You may use the practical information obtained from mystery shopping to enhance customer service, which will motivate more customers to pick your company over competitors.
By using a mystery shopping program, you may determine precisely which employees are going above and above. Companies can gain valuable consumer insights about a range of crucial topics, such as the necessity of promotions, from the responses given.
Using mystery shoppers is an excellent way to collect objective data. You can't always keep an eye on every part of the company. To fully comprehend your internal workings, you may occasionally require an external viewpoint from a expert Mystery Shopper
You will undoubtedly boost sales and enhance walk-in conversion rates as mystery shopping helps you improve your operations and enables your staff to serve customers in a way that they would find pleasant.
Secret Shopper can improve consumer loyalty and brand reputation by implementing the best mystery shopping practices. Businesses may show that they are committed to providing outstanding customer experiences by identifying areas for improvement and acting quickly to fix them. Increased client happiness and Customer loyalty could arise from this.
Ready to turn your passion for shopping into a thrilling adventure? Join the elite community of mystery shoppers at HS Brands Asia, one of the most trusted mystery shopper agencies in India, and transform every purchase into a mission and every experience into a paycheck.
As a mystery secret shopper, you’ll get paid to shop: earn cash rewards, gift cards, or exclusive discounts for every assignment you complete. Thousands of people across India already rely on HS Brands Asia as one of the best mystery shopping companies to work for.
Don’t wait—apply now and unlock the most sought-after mystery audit jobs and high-paying mystery shopper gigs in the country. Your next undercover shopping experience starts here!
Yes. Mystery shopping is legal when shoppers follow the brief, respect privacy laws, and avoid recording in restricted areas.
After HS Brands Asia approves your report, payment arrives via bank transfer or digital wallet—usually within 7-10 business days.
A shopper might visit a retail store, purchase an item, and rate staff greeting, product knowledge, and checkout speed in a follow-up survey.
Often, yes. Assignments may request photos of displays, receipts, or facility conditions—always within legal and client guidelines.
Absolutely. HS Brands Asia vets every assignment for safety and legality, and shoppers can decline any task they’re not comfortable with.
Results capture a single visit, so companies should pair mystery shopping with broader CX metrics to spot long-term trends.
Brands gain unbiased, real-time insights into service quality, compliance, and competitor performance—driving higher satisfaction and revenue.
Sign up on our shopper portal, pass the onboarding quiz, and start receiving assignments matched to your profile and location.
This Industry is one of the most affected by the recession the world is living these days. Competition is fierce in today's economy and with such an expensive product, assuring a quality service reaches to every customer is more than important, it's crucial.
Excellent customer service at your retail outlets ensures your customers keep coming back !! Hsbrands Global can help you check on the customer service provided at your stores at different touchpoints like Security, Shopping experience & billing.
With HS Brands Asia Brand quality assurance is a must in hospitality. Any valuable information related to the reservation process, hygiene compliance is something that goes a long way in customer acquisition.
With the increased number of customers shopping online, e-commerce companies are at their peak success. Vertical or horizontal marketplace, everybody is benefiting from this situation.
Important aspects for any dine-in restaurant, night clubs are - food quality - temperature, taste, presentation, services, cleanliness, staff engagement, order accuracy, billing procedure etc.
We ensure that all the procedures that you have defined are followed by all your staff members. We help you improve appointment calls, customer service calls & pricing transparency
India-wide, mystery shopping is used by the real estate industry to evaluate the sales process adherence & service quality of their staff. To understand and to evaluate the gaps in a customer journey.
The Banks and Insurance companies have stringent guidelines and compliances to follow. Sometimes there are areas that your firm can miss. This is where we come into picture and can help you.
Your guests trusts you with their most prized ownership, their wellness. Learn what your guests and friends won't tell you, and begin to degree progress and accomplish best customer experience.
