Define KPIs
Together we set audit objectives—service-standard adherence, policy compliance, visual-merchandising quality, or competitor benchmarking—so every evaluation maps directly to a business outcome.
Powered by 1 million+ certified mystery shoppers and auditors in 175 countries, HS Brands Asia delivers retail audits everywhere from India’s metros and Tier-3 towns to Europe, the Americas, the Middle East, and East Asia.
HS Brands Asia is one of the best Mystery Shopping Companies in India. It provides Mystery shopping services in India and Globally that can be a valuable tool for businesses to evaluate and improve customer service and overall customer experience.
Mystery shopping is a research technique that businesses use to evaluate and improve their customer experience. It involves hiring anonymous “Mystery shoppers” or “mystery secret shoppers” to visit a business or a store, make a purchase or an inquiry, and report on their experience.
Spin-up mystery shopping or Mystery audit programs in days. We craft questionnaires, deploy Mystery shoppers across India and all over the globe and get live insights.
Connect with UsPick gigs nearby, rate real customer experiences, and earn extra income on your own schedule—all with HS Brands Asia.
Become a Mystery ShopperMystery shopping in India are structured “customer-experience audits” that reveal what really happens on the sales floor, in-branch, or at the service counter—before your brand reputation or compliance score is at risk. HS Brands Asia recruits, trains, and manages an on-demand network of 15 000+ certified mystery shoppers across 200+ Indian cities to deliver rapid, data-rich insights you can act on immediately.
Together we set audit objectives—service-standard adherence, policy compliance, visual-merchandising quality, or competitor benchmarking—so every evaluation maps directly to a business outcome.
Our recruitment engine screens thousands of registered evaluators and assigns the right demographic to each location, ensuring every assignment feels like a genuine customer visit.
Shoppers carry out the agreed scenario, capture time-stamped photos, videos, or audio, and submit a structured survey via our SASSIE® analytics platform.
Each submission passes a two-layer quality check: human editors confirm accuracy while AI sentiment analysis flags inconsistencies, ensuring only reliable data reaches your dashboard.
Live, customisable SASSIE dashboards surface trends by region, store, and associate, with instant alerts if any mystery-audit score drops below your preset threshold.
Each Mystery Shopping India Program identifies ‘what is working’ and ‘what is not working’ in your business stream. Each program focuses on different topics, including up-selling, uncovering areas for improvement, and benchmarking against competitors. HS Brands Asia the Best mystery audit companies in India, implements this program in various industries in the market like retail, automobiles, fine dining, luxury services, etc. Mystery shopping is conducted through:
Each business has unique challenges. We understand the expectations of the program from all stakeholders involved.
Modern trade, malls, brand stores — get execution right every day. We check pricing, promos, planograms, service speed, and cash-handling so your next visit looks like the playbook.
Turn good stays into five-star habits. We audit the full journey booking, check-in, housekeeping, F&B, and recovery so guests get consistency, not surprises.
Build trust at the counter and in the app. We verify KYC, mandatory disclosures, queue handling, cross-sell ethics, and branch-to-digital consistency.
Sell clarity, not confusion. From test drives to delivery and service bays, we measure demo quality, warranty explainers, billing transparency, and TAT.
Treat the patient, not just the file. We assess reception, wait times, consent, bedside communication, discharge, and pharmacy to lift trust and compliance.
Sell confidence, not pressure. We assess lead response, follow-ups, show-flat tours, disclosures, documentation, and handover to build trust and speed bookings.
Make promise match delivery. We assess search, PDP accuracy, checkout, payment success, delivery, returns, and support to lift loyalty and star ratings.
Serve consistency with every order. We assess hygiene, order accuracy, speed, upsell ethics, packaging, recovery, and billing to raise reviews and repeat visits.
Mystery shoppers can provide valuable feedback to businesses on areas where they may be falling short in terms of customer service. By analyzing the feedback provided by mystery shoppers, a firm can develop strategies to address these areas and improve the customer experience.
Mystery shoppers can evaluate the performance of staff members and provide feedback on areas where staff may need additional training or support. This can help businesses identify training needs and improve the performance of their staff.
Mystery shopping can be used to benchmark a business against its competitors. By comparing the customer experience provided by a business to that of its competitors, a business can identify areas where it may be falling behind and take steps to improve.
Mystery secret shoppers can provide an objective measure of customer satisfaction. This can help a business understand how customers perceive their products, services, and overall customer experience. By addressing any issues identified through mystery shopping, a business can improve customer satisfaction and loyalty.
Mystery shoppers can help businesses ensure that their brand is being presented consistently across all locations and by all staff members. By analyzing the feedback provided by mystery shoppers, a business can identify any inconsistencies and take steps to address them.
Mystery shoppers will give insights into customer behavior. By observing how customers interact with their products and services, businesses can gain a better understanding of what customers value and what drives their purchasing decisions. This information can be used to develop more targeted marketing strategies and improve the overall customer experience.
To learn how to play your cards, use a mystery shopper to purchase from a direct competitor. It is an excellent method of assessing your rivals. This enables you to observe what they accomplish regularly, what they fail to deliver, and what their clients find appealing.
Mystery Shopping can identify problems that impact sales and customer retention and stop long-term or future troubles. You may use the practical information obtained from mystery shopping to enhance customer service, which will motivate more customers to pick your company over competitors.
By using a mystery shopping program, you may determine precisely which employees are going above and above. Companies can gain valuable consumer insights about a range of crucial topics, such as the necessity of promotions, from the responses given.
Using mystery shoppers is an excellent way to collect objective data. You can't always keep an eye on every part of the company. To fully comprehend your internal workings, you may occasionally require an external viewpoint from a expert Mystery Shopper
You will undoubtedly boost sales and enhance walk-in conversion rates as mystery shopping helps you improve your operations and enables your staff to serve customers in a way that they would find pleasant.
Secret Shopper can improve consumer loyalty and brand reputation by implementing the best mystery shopping practices. Businesses may show that they are committed to providing outstanding customer experiences by identifying areas for improvement and acting quickly to fix them. Increased client happiness and Customer loyalty could arise from this.
These mystery shopping companies in India play a crucial role in helping businesses improve their operations, customer service, and overall performance. With a solid track record as one of the best mystery shopping companies in India, we remain at the forefront of the industry. Here are several ways in which we can contribute to business success: